Insights

The member firms of Cordence Worldwide make waves. Browse through our white papers, media, and perspectives.

  • Sales 2.0

    15 September 2013
    Horváth & Partners, Member Firm (Germany)

    How often have you heard this: Customers are more informed, price conscious and willing to change their insurance. They demand fairness, transparency, simplicity of the products, and individuality in the performance of the insurance.

    Additionally, customers from all social backgrounds and ages are using new technologies. Web 2.0 is also quickly changing communication behavior in other channels. Customers are becoming increasingly more interactive and expect higher quality in service and advice at the time most convenient for them (“anytime – anywhere”)."

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